Founded in 2009, AKClub is a Shanghai-based menswear brand creatively built by Johnny Diamandis, who serves as co-founder and consultant creative director. Drawing from his extensive archive of vintage military garments, Diamandis established the brand’s identity from the ground up—merging utilitarian heritage with modern menswear.

Operating a New York design hub from 2009 to 2016 and showing biannually at Shanghai Fashion Week since 2013, AKClub quickly earned recognition from both press and consumers. At its peak, the brand operated over 70 standalone stores across China. Diamandis led all creative and design direction, built and managed the design team, and oversaw seasonal collections, fashion shows, collaborations, art direction, and store design.

Key collaborations under his direction included White Mountaineering (Yosuke Aizawa), HBO’s Game of Thrones(Nikolaj Coster-Waldau), Tencent’s CrossFire, Fast & Furious 7, The Expendables 3, and NBA player Nick Young.

Selected design, campaigns, and related press below by Johnny Diamandis.